For Jergens, our goal was to create lush, ingredient-focused content that stimulated the senses. We captured flat-lay arrangements of our Jergens products that feature premium ingredients and also created a scratch-and-sniff insert for a sweet new scent.
MADE WITH THE TEAM AT ARNOLD:
ECD: Jenn Alfson / CD: Chris Chao, Katie Young / ACD Art: Kyle Lynah / ACD Copy: Laura Linthicum / Jr. AD: Sara Easterling / Producer: Amy Shaw / Photographer: Dan Forbes / Retouching: Impact and many others.